The study titled "Analysis of Consumer Profile, Trends and Behaviors" carried out by Prof. Dr. Müberra Babaoğul, Prof. Dr. Arzu Şener and Dr. Esna Betül Buğday, members of the board of directors of our university's "Consumer Market Research Consultancy Test and Training Center" (TÜPADEM), within the framework of Erasmus Plus Project, was presented within the scope of the 20th Traditional Consumer Awards. It was awarded the "Scientific Work" award.